Ralph Lauren’s iconic logo has been redesigned with a cartoon llama after the latest Fortnite collab. Fortnite players can get two in-game Ralph Lauren-designed outfits that will be available in the Fortnite item shop starting on November 5. Those who want to show their support for Fortnite or Ralph Lauren outside of the game can buy IRL clothing like hats, hoodies, and polo shirts.
The company also shared that it is in the process of creating a physical version of the boot the in-game characters are wearing which will be available to purchase in the future. The digital outfits showcase Ralph Lauren’s signature style, while the physical collection translates the outfits into the real world. As for the logo, Ralph Lauren says that this is the first time it has been redesigned like this, which it says is “a testament to the company’s belief in the power of the metaverse.”
I am all for creative collaboration and blending high fashion with the realm of gaming, but at times I wonder if a line is crossed falling more into cosmetics then fashion when it comes to IRL designs.
About the Author
Aspen is an avid gamer and Twitch streamer currently residing in Japan. She is most attracted to games narrative design and is a huge fan of player choice in games. If Aspen is not playing games, she is most certainly writing about them.
New Events Are Coming To Tower Of Fantasy, But Some Of Them Require Story Progress Completion
Enjoy your rewards, Wanderers!By Aspen Pash - 11 months ago
You May Enjoy
Four World Of Warcraft Guilds Will Compete In the BlizzCon Guild Clash Event, And We've Got The Floor Plan!
Arenas, Mythic Dungeons, and a special Bonus Event.By Troy Blackburn - 4 days ago
The Elder Scrolls Online Announces Secrets Of The Telvanni Community Event And Releases Updated Roadmap
Earn rewards by completing daily events as a community.By Troy Blackburn - 1 week ago
Rumor Has It There Could Be A Scream Game On The Way, Because Why Not?
That’s exciting news for horror fans.By QuintLyn Bowers - 4 days ago
💣 Feature | Our Most Played MMORPGs In 2023
Here's what the MMOBomb staff have been playing this year.By Troy Blackburn - 1 week ago
As The 2023 Champions Are Crowned, The Fate Of The Overwatch League Is In Question
Florida Mayhem may be the last team to win the title.By QuintLyn Bowers - 1 day ago
Scenario Explores Outer Gondor In Second Preview Of The Lord Of The Rings Online's Corsairs of Umbar
Spoiler alert: it's very green.By Matthew D'Onofrio - 4 days ago