LOTRO's CM Says Game Will Continue Past 2017 -- And Then Video Is Removed
Over the weekend, a video surfaced of The Lord of the Rings Online's Community Manager, Jerry "Cordovan" Snook, making some emphatic statements regarding the state of Turbine's licensing agreement to continue producing LOTRO past 2017. It's a question that comes up frequently, and one that Turbine has not, to my knowledge, given any direct, official answer to.
Cordovan's semi-rant lasted about two minutes and appeared to have been clipped from a stream he did recently. It was posted on YouTube by a fan, and not any official Turbine-related account. I viewed it on Saturday, and I'd like to show it to you... but it's been "removed by the user," even though you can still see a thumbnail:
Cordovan settles the #LOTRO 2017 License Renewal question once and for all https://t.co/YBUZTJ38UJ @lotro @JerrySnook @LOTROPlayers
— Arathaert (@arathaert) November 6, 2016
As Cordovan explained -- and I'm working from memory and slightly paraphrasing here -- with any licensing agreement, sometimes both parties look over how things are going. If everything's fine, they continue. That's clearly how Cordovan meant to characterize the relationship between Turbine and the Saul Zaentz Company/Middle-earth Enterprises, which holds the merchandising rights to The Lord of the Rings.
I've worked with licensed properties as well, and while Cordovan is broadly correct in his description, there's a little more to it than that. Such agreements usually apply for a certain length of time -- until some point in 2017, as assumed for LOTRO -- and if both parties agree to continue the agreement, the contract is extended for a further length of time, until some agreed-upon, and spelled-out-in-a-contract future date. If Turbine's expiring-in-2017 contract was renewed, it would be set to expire at a future date, which Turbine is certainly under no obligation to tell anyone.
Cordovan said that he'd "had to answer this five times in the last month" and that he wanted to "settle the matter once and for all" -- again, I'm paraphrasing. Still, the fact that the video has been removed, and that there's still been no official, formal announcement from Turbine on an extremely important question, still leads me to think matters haven't been fully resolved yet. They might be, and LOTRO could go on for another 10 years, but it's probably not the sort of thing that Turbine wants its employees making semi-guarantees about until everything's been signed on all the appropriate dotted lines.
About the Author
Jason Winter is a veteran gaming journalist, he brings a wide range of experience to MMOBomb, including two years with Beckett Media where he served as the editor of the leading gaming magazine Massive Online Gamer. He has also written professionally for several gaming websites.
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Goodbye lotro! Haha.