Nexon Has Another Strong Quarter, Focusing On Mobile Development
It may sound like a cliche by now, but Nexon is once again touting its latest financial quarter as a "record." This time, the company is touting "Record Q2 Revenue," totaling 64.5 million Japanese yen (JPY), or about $610 million. The strategy? "Delivering fewer but bigger games onto fast-growing platforms like mobile."
The usual suspects, like MapleStory and Dungeon&Fighter, are called out as strong performers, as well as new mobile title KartRider+. Over 50% of the company's revenue came from Korea, up from 48% last quarter, while China drops from 40% to 30%. The mobile proportion is also up, from 21% in Q1 to 30% in Q2.
North America and Europe actually fared pretty well, following four straight quarters of decline, which Nexon attributed to "Better-than-expected revenues driven by MapleStory and Choices." The other parts of the world, not covered by the above regions plus Japan, also had their best quarter ever, thanks to "stronger-than-expected performances of KartRider Rush+ and MapleStory."
Nexon has also apparently entered into a pair of joint ventures with Wonder Holdings "to focus on the successful development and launches of KartRider: Drift as well as MABINOGI MOBILE." Drift has been getting beta-tested this summer, and will probably launch before the end of the year. No games are specifically mentioned for future release in NA and Europe, other than mobile KartRider Rush+, so we'll still have to wait to see what Embark Studios is up to. But hey, at least we've got V4 to
watch play, right?
About the Author
Jason Winter is a veteran gaming journalist, he brings a wide range of experience to MMOBomb, including two years with Beckett Media where he served as the editor of the leading gaming magazine Massive Online Gamer. He has also written professionally for several gaming websites.
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