World Of Speed Adds A Beamer To The Garage
Are you psyched for World of Speed yet? It seems like we've seen preview videos of about a hundred cars so far, and the latest is the BMW Z4 sDrive30i, described as having a "3.0-litre inline-six engine that produces 255 HP and 220 lb-ft of torque" -- which the press release then says does "not sound like a lot," but then explains how the low weight of the sDrive30i lets it go from 0 to 100 in six seconds, with a top speed of 250 kph.
As a brief aside -- and in the attempt to fill out this write-up a bit more -- I'm starting to wonder about the effectiveness of these videos. Sure, the first few that showed off the cars and the graphics were neat, but all the flash with little substance to go with it starts to seem like white noise after a while. Of course, people want solid gameplay details and, most importantly, a beta date, but is it still useful to show off... well, not a whole lot? Does it make you want to play the game more -- the goal of marketing -- or does it seem more like repetitive droning at this stage?
Or, since we keep seeing these press releases and writing up every one, are we the only ones finding them a little tedious? :P
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About the Author
Jason Winter is a veteran gaming journalist, he brings a wide range of experience to MMOBomb, including two years with Beckett Media where he served as the editor of the leading gaming magazine Massive Online Gamer. He has also written professionally for several gaming websites.
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Bimmer vs Beemer
Enthusiasts vs others
Definitions:
Bimmer - proper accepted slang for BMW cars. Most people don't know this.
Beamer/Beemer - proper accepted slang for BMW motorcycles. You will hear this term used incorrectly by many people.
Bummer - When you get a speeding ticket.
Bitter - Another German car. Very rare; hand built.
So just why is a BMW car called a 'bimmer' not a 'beemer' or 'beamer'?
The answer in part lies in knowing some BMW history and what came first.
All real BMW enthusiasts know that BMW got a big start on two wheels, what many call the real BMWs.
In those days, BMW motorcycles were quite active in racing, and one of their competitors at the track was often the BSA bikes.
Well as things would have it, a track slang developed, and the BMWs were usually referred to as 'beemers' and the BSAs were referred to as 'beesers'.
So, of course for any true enthusiast, there is no way that a BMW car could be called a 'beemer', so they were called 'bimmers'.
Unfortunately, in the US and Canada, and perhaps other countries, there was a time (kind of still is) where for various reasons, a BMW owner was considered an upwardly mobile person, and of course due to the fun in driving their BMWs most all of them had big grins on their faces.
Hence it is little surprise that the non enthusiast types out there incorrectly labeled BMW cars and their owners as 'beamers' or 'beemers'.